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Fabio Matos Cruz is a generative artist based in Lisbon exploring the power of imagination and technology to construct familiar realities.Using AI as a medium, he creates entirely imagined landscapes and scenes that feel like memories.His work investigates liminality and threshold spaces, constructing images that are intimate, nostalgic and hauntingly recognizable, yet belonging to moments that never quite happened.His practice deliberately moves against the prevailing computational aesthetic, instead creating spaces that feel like stepping into an old photograph or forgotten archive.The work asks: what does it feel like to inhabit a place that never existed?Alongside his artistic practice, he provides AI advisory for brands and agencies, helping explore new applications of generative technology.He is also the creator and host of New Form, a podcast featuring conversations with artists, curators and gallerists in the new media space.
Available on Spotify and Apple Podcast.

Selected Talks & Workshops
- Masterclass: AI and Creative Direction (UPCOMING), LABASAD, November 2025
- Masterclass: Fabio Matos Cruz, Generative Artist, ZenRobot, July 2025
- AI in Creative Work, Jung Von Matt, June 2025
- Visual Storytelling with AI, Online workshop, March 2025
- Photorealism with AI, Online workshop, February 2025
- AI in Photography, Montag School, February 2025
- AI and Creativity, Fraunhofer, January 2025
- AI for Creative Content, Online workshop, November 2024Selected Exhibitions
- Solo exhibition (UPCOMING), IA Hub, Barcelona, November 2025
- Perspectives, group exhibition, Banco Ciudad, Buenos Aires, May-June 2025Professional Experience
- AI advisory for brands and agencies, 2023-present
- 13 years in marketing and creative direction across multiple brands and companies

"Pastoral" delves into the threshold between memory and imagination through entirely imagined landscapes.The series presents scenes that feel deeply familiar yet impossible. The kind of nature we might recognize from a half-remembered childhood, a photograph fading in an archive, a place the mind constructs through longing.Each piece dwells in quietude and solitude, examining how emotion and memory reshape what we perceive as natural.*All works are printed on Hahnemühle Photo Rag Baryta. Each piece is editioned 1/1 and signed. Please contact for availability and pricing.

"Light" investigates the liminal moment between visibility and obscurity, revelation and illusion.The series presents simulated environments suffused with radiance that feels both deeply familiar and gently uncanny, as if witnessing light breaking through a memory.Using luminosity as both subject and lens, the work examines how atmosphere shapes intimate experience.*All works are printed on Hahnemühle Photo Rag Baryta. Each piece is editioned 1/1 and signed. Please contact for availability and pricing.

"Shore" reflects on the sensed continuity between land and sea, those liminal spaces where boundaries dissolve and perception extends infinitely.The series presents entirely imagined coastal landscapes that feel like places one inhabited in dreams or distant memory.The horizon becomes a space of contemplation rather than boundary, where light, form and water suggest both infinite extension and the quiet power of imagination to construct what feels real.*All works are printed on Hahnemühle Photo Rag Baryta. Each piece is editioned 1/1 and signed. Please contact for availability and pricing.

"Pulse" explores the overwhelming sensory landscape of contemporary urban life.The series presents simulated cityscapes infused with motion and light, as if watching a city through the lens of memory or old film stock.The work examines how the mind absorbs, filters and emotionally processes the speed and chaos around it.It's a visual meditation on what it means to feel overwhelmed, rather than simply to be overwhelmed.*All works are printed on Hahnemühle Photo Rag Baryta. Each piece is editioned 1/1 and signed. Please contact for availability and pricing.

"Veil" explores transcendence through the encounter with nature, where the boundary between self and landscape dissolves into a state of profound communion.Each work emerges from that threshold space where presence dissolves into a larger belonging.The feminine figure doesn't observe nature. She becomes it, merges with it, transcends into it.*All works are printed on Hahnemühle Photo Rag Baryta. Each piece is editioned 1/1 and signed. Please contact for availability and pricing.

For inquiries, purchasing, exhibitions or representation, please get in touch via email.[email protected]